Back to All ReviewsView on Amazon
#15 in Vitamins Third-Party Tested
NOW Vitamin A 10,000 IU (100 Softgels)
by NOW Foods
"Preformed vitamin A from fish liver oil — 100 softgels for immune, vision, and skin health"
Amazon Rating
4.7/5
Reviews
8,200+
Price Range
$8-12
Servings
100 servings
GMP CertifiedNon-GMO
Our Editorial Rating
8.2
Very Good
Overview
NOW Vitamin A provides 10,000 IU (3000 mcg RAE) of preformed vitamin A (retinol) from fish liver oil. Unlike beta-carotene, preformed vitamin A doesn't require conversion and is immediately usable by the body. Vitamin A is essential for immune function, vision (especially night vision), skin health, and cellular differentiation. The 100-softgel count provides over 3 months of daily supplementation.
Key Ingredients
| Ingredient | Amount |
|---|---|
| Vitamin A (as Retinyl Palmitate from Fish Liver Oil) | 10,000 IU (3000 mcg RAE) |
Pros & Cons
What We Like
- Preformed retinol — no conversion needed
- 100 softgels = 3+ month supply
- $0.10/day — budget-friendly
- 8,200+ reviews, 4.7 stars
- Essential for immune and vision
What Could Be Better
- 10,000 IU is at the upper limit
- Retinol can accumulate (fat-soluble)
- Not for pregnant women (teratogenic risk)
- From fish liver oil (not vegan)
Who Is This For?
Best For
- Those with poor beta-carotene conversion
- Immune and vision support
- Skin health
- Budget vitamin A needs
Not Ideal For
- Pregnant women
- Those already getting adequate vitamin A
- Vegans
- Those with liver conditions
Our Verdict
8.2/10 — Very Good
The direct vitamin A for those who need it. Preformed retinol bypasses the conversion bottleneck that affects many people. Use responsibly — fat-soluble vitamins accumulate.